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Our Edge

ADA’s philosophy, behind any analysis, mixes three aspects: data and econometric modelling, a deep understanding of legal and policy processes, and proprietary investigation and experience on how people choose under uncertainty.

This approach allows us to pick up early signals about shifts in consumer behaviour, turning points in the business cycle and signals about voters preferences that may not be showing up yet in the more commonly available indicators.

The Founder

Raffaella Tenconi is an economist, a mother of two and an entrepreneur (since 2015). She founded Analyse. Debate. Act. Economics (ADA) right after leaving Bank of America Merrill Lynch in 2015, where she was a Senior economist in the EEMEA macro research team, responsible for Central European countries and Italy.

Prior to that, Raffaella worked as the Chief Economist for WOOD & Company Investment Bank, the Chief Economist for Straumur Investment Bank, and the Senior Asia and Emerging Europe Economist at Dresdner Kleinwort IB. Overall, Raffaella has 20 years of work experience for the sell side. She studied for her undergraduate and post graduate degrees at the London School of Economics.

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